project BY

mvrdv

mvrdv house opening

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all Images by mvrdv

"our house in the middle of the street"

about

project by mvrdv

MVRDV’s 2,400 m2 interior renovation for their new offices, with 150 workspaces, had at its core the idea to capture and enhance their DNA in what is now called the MVRDV House. The new space builds on the progress made in previous offices, learns from how the team inhabited and worked in the previous building and translated these into new, more accommodating and productive spaces.

 

In April 2017 MVRDV hosted a two evening event to show their new office to clients,

relations, friends, family and staff. The total amount of guests for this event was in total more than 500, divided over two moments.

 

This is a moment where the company has to shine in its own house, the MVRDV House. Therefore everything the company stands for has to be represented. With a wide variety of exhibitions, artists and guests the stakes are high.

 

Because of the influence that the office has on it’s hometown Rotterdam and on a national and international level, the Mayor of Rotterdam made a special exception to open MVRDV’s office during an official opening moment. This brought an extra dimension of allure and exposure with it.

 

For more information, please visit www.mvrdv.nl

facts

TYPE

Office, Event

 

client

Self-commissioned

 

Location

Rotterdam, the Netherlands

Date

2017

 

status

Completed

contribution bvds

Briefing

Leading the organization of the two evening MVRDV House Opening event

 

position

Public Relations Officer

Project leader

 

role

Oversee and control budget and planning

Lead event team

Lead external and internal meetings with catering, artists, security, etc.

Lead meetings with store owners for pop-up shops during event

Design and management of invitations

Concept design for event (floor plans, routings, exhibitions, etc.)

Design team production overview

Handling invitations of 500 guests

Assembling goodie bags content

Design video scripting for 50 computers

 

Themes

Event Management

Exhibition Design

Finances

Graphic Design

Planning

Public Relations

Social Media

 

date

Project: January 2019 - October 2019

Event: Symposium and exhibition, January 2019

all Images by MVRDV

For more information

please visit wwW.MVRDV.NL

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