project BY

STUDIO ROOSEGAARDE

presence

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all Images by Studio Roosegaarde

"record amount of almost 180,000 visitors! Never before had the Groninger Museum so many visitors in the summer period."

about

project by studio roosegaarde

Groninger Museum presents Daan Roosegaarde’s first major museum solo show: PRESENCE which evokes visitors to become aware of their own presence in a unique manner.

 

Although the 800 m2 PRESENCE installation is the result of innovative material and technical research, it comes across as highly intuitive and immersive. Different areas allow visitors to experience various changes in perspective – from large and solid to small and mobile, from dark to bright. In one gallery, futuristic spheres draw lines on the floor. Another seems filled with luminous stardust, calling to mind a vast city seen from an airplane.

 

Other spaces appear to scan visitors by recording their presence in silhouettes and patterns. The interaction between visitor and work creates constantly changing visual impressions. Not only looking and observing but, most of all, touching, feeling and moving are essential.

 

For more information, please visit www.studioroosegaarde.net

facts

TYPE

800m2 exhibition

 

client

Groninger Museum

 

Location

Groningen, the Netherlands

Date

June 2019 - January 2020

 

status

Completed

contribution bvds

Briefing

Being responsible for the whole project regarding communications and press events at official opening ceremony.

 

position

Senior Business Development & Public Relations

 

role

Collaborating intensively with Curators and Public Relations team Groninger Museum

Business Development Acquisition

Promoting exhibition in press on national and international level

Making arrangements for photography & video

Graphic design for promotional channels

VIP guest event

Book promotion event

 

Themes

Business Development

Client Relations

Graphic Design

Planning

Project Strategy

Public Relations

Social Media

 

date

Project: February 2019 - October 2019

Event: Official Opening Ceremony (June 2019)

all Images by Studio Roosegaarde

For more information

please visit www.studioroosegaarde.net

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